Falz recently signed a merchandising deal
with Jay Osbie to co-design, produce and sell his fashion merchandise. Falz and
jay osbie CEO, Adejuwon Isola-Osobu held
a media briefing to talk about the partnership. Speaking at the press
conference held at Jay Osbie’s HQ in Ikoyi Lagos, Falz said this was an
essential move as he further seeks to diversify his entertainment business.
Adejuwon said the collaboration with Falz
was perfect for Jay Osbie as Falz is a
major influence in the entertainment scene and that his uniqueness and dynamism
were synonymous with Jay Osbie’s brand values. The uber-stylish “Marry Me”
crooner said that his collection was inspired by his personal style and enigmatic character. Watch full video below...
You can shop the collection on www.jayosbie.com/falz. You can contact
Jay Osbie on 09027443744 or on BBM: 5165E658. IG & TWITTER: @jayosbie
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